The Moat Index

DELUXE CORP

DLX · Materials · $1.2B mkt cap · FY2025 filings · No moat ·

Doesn't clear the bar

40/ 100
No moat

The four filters

Pricing power92

Median gross margin 57.7% over 10y, very stable.

Returns on capital16

Median ROIC 6.2%, above the 9% hurdle in 30% of years.

Balance-sheet safety3

Net debt/EBITDA 3.8x, interest coverage 2x.

Capital discipline35

Owner earnings -8.4%/yr, share count shrinking (buybacks).

Margin of safety

Above valueOn sale
32% below value
Owner earnings (normalized)
$95.1M
Est. intrinsic value / share
$38.04
Recent price
$26.05
Discount to value
32% below value

Conservative model: 9% discount rate, 4% assumed growth (capped at 4%), maintenance capex ≈ min(capex, D&A).

19 years of fundamentals

The business, in plain English

DELUXE CORP booked $2.1B of revenue in FY2025 in the Materials sector and kept 53.0% of it as gross profit — a solid-margin business by that measure. After every other cost, 3.8% of each revenue dollar reached the bottom line.

Across the filed record, revenue grew from $1.5B (FY2008) to $2.1B (FY2025) — about 2.2% a year compounded over 17 years.

It earned 7.7% on invested capital in FY2025, with a median of 19.0% across 18 filed years. The Returns on Capital filter above scores it 16/100.

The balance sheet carried $1.4B of total debt in FY2025 against $124.7M of owner earnings — roughly 11.5 years of owner earnings to retire it all. Balance-Sheet Safety scores it 3/100.

The share count fell 12.1% between FY2009 and FY2025 — management has been retiring shares, which concentrates each remaining owner's claim. Capital Discipline scores it 35/100.

Put together: Pricing Power is the strongest of the four filters (92/100) and Balance-Sheet Safety the weakest (3/100), which is how DLX lands at 40/100 — a None moat.

This breakdown is generated from the filed numbers and sub-scores above — no outside narrative, no estimates. Where a filing doesn’t disclose an input, the sentence that would need it is omitted instead of guessed.

FY2007–FY2025 · 19 fiscal years, normalized from DLX’s SEC filings

RevenueSales, as filed$2.1B FY2025
$0$1B$2B2007201320192025
Gross marginRevenue kept after cost of goods53.0% FY2025
0%25%50%2007201320192025
Return on invested capitalOperating profit on the capital employed7.7% FY2025
0%200%400%2007201320192025
Owner earningsCash an owner could take out$124.7M FY2025
−$200M$0$200M2007201320192025

Gaps in a line mean that item isn’t in DLX’s filings for that year — the series is never interpolated or estimated. The Table view lists every filed value, including operating and net margins, total debt, and share count.

Moat Score history

3 logged readings since Jul 17, 2026 · append-only, never rewritten

Moat Score over timeLast scored reading of each day, on the 0–100 scale39.8 / 100
0406080100WideNarrowShallowNo moatJul 17, 2026

Score history begins Jul 17, 2026 — the record builds from here and can’t be backfilled.

Tier changesSame-methodology crossings of the Wide / Narrow / Shallow bars

None yet — DLX has read No moat for every logged capture since Jul 17, 2026.

Scores are logged append-only and never overwritten — this record can’t be backfilled, which is exactly why it’s worth keeping.

Materials context

#104 of 214 scored Materials companies, ranked by Moat Score.

Nearest peers by Moat Score

  1. #102FLXS FLEXSTEEL INDUSTRIES, INC.40.4 out of 100, Shallow moatShallow moat
  2. #103JHX JAMES HARDIE INDUSTRIES PLC40.2 out of 100, Shallow moatShallow moat
  3. #105APD AIR PRODUCTS AND CHEMICALS, INC.39.4 out of 100, No moatNo moat
  4. #106TSEOQ Trinseo PLC39.3 out of 100, No moatNo moat

Compare DLX with its nearest peersAll Materials companies on the Index →

Common questions about DLX

Does DELUXE CORP have an economic moat?
Based on its FY2025 SEC filings, the Moat Index scores DELUXE CORP (DLX) 39.8 out of 100 — below the Shallow-moat bar, so no moat. The four filters behind that score (each 0–100): pricing power 92, returns on capital 16, balance-sheet safety 3, capital discipline 35.
Is DLX stock trading below its intrinsic value?
Against a deliberately conservative owner-earnings model (9% discount rate, 4% assumed growth, capped at 4%), estimated intrinsic value is $38.04 per share versus a recent price of $26.05 — 32% below value. This is an educational estimate computed from primary SEC filings, not investment advice.
How has DLX's Moat Score changed over time?
The record logs 3 readings since Jul 17, 2026; the latest reads 39.8 out of 100 (no moat). No tier changes on record yet. The history is append-only — readings are only ever added, never rewritten.
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DELUXE CORP (DLX) Moat Score — The Moat Index · Buy Like Buffett