The Moat Index

Compare moats, side by side.

Two to four companies, scored on the same four filters from their SEC filings — so the comparison is apples to apples. The method is fully public.

Try AAPL vs MSFT vs KO, V vs MA, or COST vs WMT vs TGT.

CWGL · Consumer Staples · Shallow moat

43/ 100
Shallow moat

Doesn't clear the bar

PPC · Consumer Staples · Shallow moat

48/ 100
Shallow moat

On the watchlist

MKC · Consumer Staples · Shallow moat

45/ 100
Shallow moat

Doesn't clear the bar

CPB · Consumer Staples · No moat

39/ 100
No moat

Doesn't clear the bar

MeasureCWGLPPCMKCCPB
Moat Score (0–100)4348 (highest)4539
Pricing power66 (highest)566 (highest)50
Returns on capital060 (highest)3147
Balance-sheet safety5559 (highest)223
Capital discipline6184 (highest)5947
Margin of safety146% above value48% below value (highest margin of safety)40% above value30% below value
Market cap$85.4M$6.9B$13.9B$6.6B
Moat tierShallow moatShallow moatShallow moatNo moat
Filings as ofFY2025FY2025FY2025FY2025
CWGL vs PPC vs MKC vs CPB — Moat Score Comparison · Buy Like Buffett