The Moat Index

Compare moats, side by side.

Two to four companies, scored on the same four filters from their SEC filings — so the comparison is apples to apples. The method is fully public.

Try AAPL vs MSFT vs KO, V vs MA, or COST vs WMT vs TGT.

HCKT · Consumer Discretionary · Shallow moat

59/ 100
Shallow moat

Doesn't clear the bar

PETS · Consumer Discretionary · Shallow moat

60/ 100
Shallow moat

Doesn't clear the bar

M · Consumer Discretionary · Shallow moat

59/ 100
Shallow moat

On the watchlist

MBUU · Consumer Discretionary · Shallow moat

59/ 100
Shallow moat

On the watchlist

MeasureHCKTPETSMMBUU
Moat Score (0–100)5960 (highest)5959
Pricing power454861 (highest)33
Returns on capital97 (highest)905693
Balance-sheet safety57556079 (highest)
Capital discipline243660 (highest)25
Margin of safetyNo price dataNo price data51% below value52% below value (highest margin of safety)
Market cap$42.1M$6.2B$554.8M
Moat tierShallow moatShallow moatShallow moatShallow moat
Filings as ofFY2025FY2026FY2026FY2025