The Moat Index

Compare moats, side by side.

Two to four companies, scored on the same four filters from their SEC filings — so the comparison is apples to apples. The method is fully public.

Try AAPL vs MSFT vs KO, V vs MA, or COST vs WMT vs TGT.

SMTK · Technology · No moat

35/ 100
No moat

Doesn't clear the bar

MX · Technology · No moat

35/ 100
No moat

Doesn't clear the bar

ZG · Technology · No moat

35/ 100
No moat

Doesn't clear the bar

WHEN · Technology · No moat

35/ 100
No moat

Doesn't clear the bar

MeasureSMTKMXZGWHEN
Moat Score (0–100)35 (highest)35 (highest)35 (highest)35 (highest)
Pricing power522684 (highest)70
Returns on capital030 (highest)00
Balance-sheet safety55 (highest)55 (highest)2828
Capital discipline44 (highest)372444 (highest)
Margin of safetyNo price dataNo price dataNo price dataNo price data
Market cap$1.4M$123.9M$8.6B$55.1M
Moat tierNo moatNo moatNo moatNo moat
Filings as ofFY2025FY2025FY2025FY2024
SMTK vs MX vs ZG vs WHEN — Moat Score Comparison · Buy Like Buffett