The Moat Index
Compare moats, side by side.
Two to four companies, scored on the same four filters from their SEC filings — so the comparison is apples to apples. The method is fully public.
IMKTA · Consumer Discretionary · Shallow moat
Doesn't clear the bar
BFAM · Consumer Discretionary · Shallow moat
Doesn't clear the bar
| Measure | TDUP | IMKTA | PKE | BFAM |
|---|---|---|---|---|
| Moat Score (0–100) | 44 | 45 (highest) | 44 | 44 |
| Pricing power | 95 (highest) | 43 | 49 | 39 |
| Returns on capital | 0 | 28 (highest) | 9 | 27 |
| Balance-sheet safety | 55 | 56 | 100 (highest) | 47 |
| Capital discipline | 24 | 59 | 35 | 74 (highest) |
| Margin of safety | No price data | No price data | 345% above value | 104% above value (highest margin of safety) |
| Market cap | $838.4M | — | $677.3M | $4.3B |
| Moat tier | Shallow moat | Shallow moat | Shallow moat | Shallow moat |
| Filings as of | FY2025 | FY2025 | FY2026 | FY2025 |