The Moat Index

Compare moats, side by side.

Two to four companies, scored on the same four filters from their SEC filings — so the comparison is apples to apples. The method is fully public.

Try AAPL vs MSFT vs KO, V vs MA, or COST vs WMT vs TGT.

ZVIA · Consumer Staples · No moat

39/ 100
No moat

Doesn't clear the bar

CPB · Consumer Staples · No moat

39/ 100
No moat

Doesn't clear the bar

SJM · Consumer Staples · No moat

39/ 100
No moat

Doesn't clear the bar

MDLZ · Consumer Staples · No moat

38/ 100
No moat

Doesn't clear the bar

MeasureZVIACPBSJMMDLZ
Moat Score (0–100)39 (highest)39 (highest)39 (highest)38
Pricing power77 (highest)506260
Returns on capital047 (highest)48
Balance-sheet safety55 (highest)34012
Capital discipline24475675 (highest)
Margin of safetyNo price data30% below value (highest margin of safety)No price data58% above value
Market cap$112.2M$6.6B$11.9B$78.2B
Moat tierNo moatNo moatNo moatNo moat
Filings as ofFY2025FY2025FY2026FY2025
ZVIA vs CPB vs SJM vs MDLZ — Moat Score Comparison · Buy Like Buffett