The Simply Good Foods Company
SMPL · Consumer Staples · $1.1B mkt cap · FY2025 filings · Shallow moat ·
On the watchlist
The four filters
Median gross margin 39.1% over 8y, very stable.
Median ROIC 8.0%, above the 9% hurdle in 25% of years.
Net debt/EBITDA 0.8x, interest coverage 7x.
Owner earnings +13.4%/yr, share count growing (dilution).
Margin of safety
- Owner earnings (normalized)
- $122.6M
- Est. intrinsic value / share
- $22.14
- Recent price
- $11.08
- Discount to value
- 50% below value
Conservative model: 9% discount rate, 4% assumed growth (capped at 4%), maintenance capex ≈ min(capex, D&A).
10 years of fundamentals
The business, in plain English
The Simply Good Foods Company booked $1.5B of revenue in FY2025 in the Consumer Staples sector and kept 36.2% of it as gross profit — a solid-margin business by that measure. After every other cost, 7.1% of each revenue dollar reached the bottom line.
Across the filed record, revenue grew from $437.9M (FY2018) to $1.5B (FY2025) — about 18.7% a year compounded over 7 years.
It earned 6.1% on invested capital in FY2025, with a median of 8.0% across 8 filed years. The Returns on Capital filter above scores it 22/100.
The balance sheet carried $249.1M of total debt in FY2025 against $104.5M of owner earnings — roughly 2.4 years of owner earnings to retire it all. Balance-Sheet Safety scores it 55/100.
The share count rose 41.3% between FY2017 and FY2025 — existing owners have been diluted over the record. Capital Discipline scores it 60/100.
Put together: Pricing Power is the strongest of the four filters (65/100) and Returns on Capital the weakest (22/100), which is how SMPL lands at 49/100 — a Shallow moat.
This breakdown is generated from the filed numbers and sub-scores above — no outside narrative, no estimates. Where a filing doesn’t disclose an input, the sentence that would need it is omitted instead of guessed.
Gaps in a line mean that item isn’t in SMPL’s filings for that year — the series is never interpolated or estimated. The Table view lists every filed value, including operating and net margins, total debt, and share count.
Moat Score history
Score history begins Jul 17, 2026 — the record builds from here and can’t be backfilled.
Tier changesSame-methodology crossings of the Wide / Narrow / Shallow bars
None yet — SMPL has read Shallow moat for every logged capture since Jul 17, 2026.
Scores are logged append-only and never overwritten — this record can’t be backfilled, which is exactly why it’s worth keeping.
Consumer Staples context
#26 of 66 scored Consumer Staples companies, ranked by Moat Score.
Nearest peers by Moat Score
- #24JJSF J&J SNACK FOODS CORP.52.0 out of 100, Shallow moatShallow moat
- #25STZ CONSTELLATION BRANDS, INC.49.1 out of 100, Shallow moatShallow moat
- #27KDP Keurig Dr Pepper Inc.48.9 out of 100, Shallow moatShallow moat
- #28SFD SMITHFIELD FOODS, INC.48.3 out of 100, Shallow moatShallow moat
Compare SMPL with its nearest peers →All Consumer Staples companies on the Index →
Common questions about SMPL
- Does The Simply Good Foods Company have an economic moat?
- Based on its FY2025 SEC filings, the Moat Index scores The Simply Good Foods Company (SMPL) 49.0 out of 100 — a Shallow moat. The four filters behind that score (each 0–100): pricing power 65, returns on capital 22, balance-sheet safety 55, capital discipline 60.
- Is SMPL stock trading below its intrinsic value?
- Against a deliberately conservative owner-earnings model (9% discount rate, 4% assumed growth, capped at 4%), estimated intrinsic value is $22.14 per share versus a recent price of $11.08 — 50% below value. This is an educational estimate computed from primary SEC filings, not investment advice.
- How has SMPL's Moat Score changed over time?
- The record logs 3 readings since Jul 17, 2026; the latest reads 49.0 out of 100 (shallow moat). No tier changes on record yet. The history is append-only — readings are only ever added, never rewritten.