The Moat Index
Compare moats, side by side.
Two to four companies, scored on the same five investor questions from their SEC filings — so the comparison is apples to apples. The method is fully public.
BBW · Consumer Discretionary · Narrow moat
Wonderful & reasonably priced
The returnsOnCapital component abstained: Not enough years of ROIC data to score returns on capital. The other four 20% weights were renormalized over the scored 80%.
| Measure | BBW | GCT | BKE | FIGS |
|---|---|---|---|---|
| Moat Score (0–100) | 79 (highest) | 79 (highest) | 79 (highest) | 79 (highest) |
| Methodology version | moat-index@2.0.0 | moat-index@2.0.0 | moat-index@2.0.0 | moat-index@2.0.0 |
| Business trend | 60 | 95 (highest) | 64 | 78 |
| Pricing power | 77 | 28 | 73 | 100 (highest) |
| Returns on capital | — | 100 (highest) | 100 (highest) | 35 |
| Balance-sheet safety | 78 | 73 | 100 (highest) | 100 (highest) |
| Capital discipline | 100 (highest) | 100 (highest) | 58 | 80 |
| Price vs. high estimate | 24% below high estimate | No price data | 44% below high estimate (largest discount to high estimate) | No price data |
| Market cap | $435.9M | — | $2.2B | — |
| Moat tier | Narrow moat | Narrow moat | Narrow moat | Narrow moat |
| Filings as of | FY2026 | FY2025 | FY2026 | FY2025 |