The Moat Index

Compare moats, side by side.

Two to four companies, scored on the same five investor questions from their SEC filings — so the comparison is apples to apples. The method is fully public.

Try AAPL vs MSFT vs KO, V vs MA, or COST vs WMT vs TGT.

STWI · Technology · Shallow moat

Shallow moat

Doesn't clear the bar

The returnsOnCapital component abstained: Not enough years of ROIC data to score returns on capital. The other four 20% weights were renormalized over the scored 80%.

RSSS · Technology · Shallow moat

Shallow moat

Doesn't clear the bar

TRU · Technology · Shallow moat

Shallow moat

Doesn't clear the bar

PUBM · Technology · Shallow moat

Shallow moat

Doesn't clear the bar

MeasureSTWIRSSSTRUPUBM
Moat Score (0–100)57 (highest)57 (highest)57 (highest)57 (highest)
Methodology versionmoat-index@2.0.0moat-index@2.0.0moat-index@2.0.0moat-index@2.0.0
Business trend505493 (highest)60
Pricing power100 (highest)26100 (highest)96
Returns on capital83 (highest)630
Balance-sheet safety55100 (highest)1855
Capital discipline242469 (highest)44
Price vs. high estimateNo price dataNo price data67% above high estimate (largest discount to high estimate)107% above high estimate
Market cap$71.5M$15.2B$615.3M
Moat tierShallow moatShallow moatShallow moatShallow moat
Filings as ofFY2025FY2025FY2025FY2025