AMPLITUDE, INC.
AMPL · Technology · $1.7B mkt cap · FY2025 filings · · Narrow moat ·
On the watchlist
The five investor questions
2021–2025 (latest 5 aligned FYs; v3 window cap 5): revenue $167M to $343M, increasing; diluted EPS -1.46 to -0.67, increasing.
Median gross margin 70.4% over 7y, very stable.
Not enough years of ROIC data to score returns on capital.
Net cash position — no leverage risk.
Owner earnings changed trend unclear over up to the ten most recent annual observations, share count n/a.
The returnsOnCapital component abstained: Not enough years of ROIC data to score returns on capital. The other four 20% weights were renormalized over the scored 80%.
Price vs. value if growth stopped today
A cautious baseline, not a price target: what the shares may support if normalized owner earnings simply hold steady.
- Not reported
- Unavailable — insufficient owner-earnings data
- Unavailable — insufficient growth-model data
- $13.06
- No price data
This zero-growth estimate assumes trailing owner earnings persist — unreliable for declining businesses. The recent FY revenue series does not trigger the three-consecutive-declines flag.
Among the current top-score group, the median current price is 238% above the zero-growth estimate across 49 of the current top 50 companies by Moat Score with both values.
Score records captured Sep 4, 2026.
Exactly which 50 companies?
FTNT, META, MEDP, IBEX, MSFT, GOOG, LULU, ANF, IDXX, TXRH, FHI, QLYS, FFIV, ADBE, LLY, MANH, VEEV, RMD, GRMN, PCTY, EAT, UI, SSD, MNST, DOCS, LRCX, MCO, CPRT, NTAP, NVDA, CORT, SFM, MPTI, ULTA, SN, ROL, CTAS, PAYC, IRMD, INTU, DECK, MORN, JKHY, TPR, LGCY, DAL, GWW, ISRG, MPWR, LOPE
Missing a usable price or zero-growth estimate: ANF.
Model details under moat-index@3.0.0: zero-growth multiple 11.1×, capped-growth comparison at no more than 18×; 9% discount rate; high-end growth 0% (capped at 4%) using min(5y revenue CAGR, 5y diluted-EPS CAGR), clamped to 0%–4%; maintenance capex uses min(capex, D&A); abstain when D&A is unavailable. This is a disclosed model range, not intrinsic value as fact.
8 years of fundamentals
The business, in plain English
AMPLITUDE, INC. booked $343M of revenue in FY2025 in the Technology sector and kept 74.0% of it as gross profit — a high-margin business by that measure. After every other cost, −25.8% of each revenue dollar reached the bottom line.
Across the filed record, revenue grew from $68.4M (FY2019) to $343M (FY2025) — about 30.8% a year compounded over 6 years.
AMPL's latest filed year, FY2025, doesn't disclose total debt in a form the methodology can use, so current leverage is treated as unmeasured — never assumed to be zero.
This breakdown is generated from the filed numbers and sub-scores above — no outside narrative, no estimates. Where a filing doesn’t disclose an input, the sentence that would need it is omitted instead of guessed.
Exact FY and FY-1 financing invested-capital inputs are required.
Exact FY and FY-1 financing invested-capital inputs are required.
The explained ROIC gaps have filed inputs but no meaningful positive invested-capital denominator. Other gaps mean the item is not in the filings for that year. The series is never interpolated or estimated. The Table view lists every filed value, including operating and net margins, total debt, and share count.
Visual explainers
The filing-backed explainer service is temporarily unavailable, so no partial or guessed chart is shown.
Moat Score history
Breaks in the line mark methodology or normalizer upgrades — readings across versions aren’t compared, so a level shift there isn’t a change in the business.
Tier changesSame-methodology and same-normalizer crossings of the Wide / Narrow / Shallow bars
- Normalizer upgraded unstamped (version unknown)tomoat-xbrl-normalizer@1.1.0 — readings across versions aren’t comparedJul 26, 2026
- Methodology upgraded moat-index@2.0.0tomoat-index@3.0.0 — readings across versions aren’t comparedJul 23, 2026
- Methodology upgraded moat-index@1.2.0tomoat-index@2.0.0 — readings across versions aren’t comparedJul 20, 2026
Scores are logged append-only and never overwritten — this record cannot be reconstructed retroactively, which is exactly why it’s worth keeping.
Insider activity
Form 4 reports mix P/S market or private transactions with compensation-plan mechanics. Activity casually described as “insider selling” can include compensation mechanics; awards, tax withholding, and option exercises are shown by their exact filed class here, never collapsed into “Bought” or “Sold.”
These are disclosed filing facts and arithmetic aggregates, not a signal or verdict.
This machine-readable surface covers SEC ownership filings from 2003; it does not represent earlier paper-era records.
Records still being gathered — partial as of retrieval Sep 5, 2026.
Among the rows shown, A/F/M acquisition, payment or withholding, and exercise or conversion rows outnumber S sale rows (4 versus 0). The filing codes alone do not establish that every such row arose from a compensation plan.
Trailing-12-month totals and the 90-day cluster result are withheld because this issuer walk is incomplete.
| Insider | Shares owned after | Date | Filing detail | ||||
|---|---|---|---|---|---|---|---|
| Liu CurtisDirector, Chief Technology Officer, 10% owner | Payment of exercise price or tax liability (F)Table I · Disposed · Class A Common Stock | 53,878 | $13.03 | $702,030 | 950,316 | Aug 17, 2026 | 1 filed lot
|
| Skates SpenserDirector, CEO and President, 10% owner | Payment of exercise price or tax liability (F)Table I · Disposed · Class A Common Stock | 52,369 | $13.03 | $682,368 | 1,231,188 | Aug 17, 2026 | 1 filed lot
|
| Crook Nathaniel GlennChief Commercial Officer | Payment of exercise price or tax liability (F)Table I · Disposed · Class A Common Stock | 109,368 | $13.03 | $1,425,065 | 1,922,696 | Aug 17, 2026 | 1 filed lot
|
| Casey AndrewChief Financial Officer | Payment of exercise price or tax liability (F)Table I · Disposed · Class A Common Stock | 72,814 | $13.03 | $948,766 | 1,363,338 | Aug 17, 2026 | 1 filed lot
|
Source-event as of . Retrieved .
Technology context
#92 of 749 scored Technology companies, ranked by Moat Score.
Nearest peers by Moat Score
- #90RAMP LiveRamp Holdings, Inc.73.0 out of 100, Narrow moatNarrow moat
- #91USDW MADE IN USA INC.72.9 out of 100, Narrow moatNarrow moat
- #93RMBS RAMBUS INC72.5 out of 100, Narrow moatNarrow moat
- #94SCDA B-Scada, Inc.72.4 out of 100, Narrow moatNarrow moat
Compare AMPL with its nearest peers →All Technology companies on the Index →
Common questions about AMPL
- Does AMPLITUDE, INC. have an economic moat?
- Based on its FY2025 SEC filings, the Moat Index scores AMPLITUDE, INC. (AMPL) 72.7 out of 100 — a Narrow moat. The five questions behind that score begin at 20% each; if exactly one genuinely lacks data, the other four weights are renormalized and disclosed. revenue and EPS trend 70, pricing power 99, returns on capital not measurable from the filings, balance-sheet safety 78, capital allocation 44.
- How has AMPL's Moat Score changed over time?
- The record logs 17 readings since Jul 17, 2026; the latest reads 72.7 out of 100 (narrow moat). No tier changes on record yet. (Methodology or normalizer upgrades on Jul 20, 2026, Jul 23, 2026, Jul 26, 2026 re-based the score; readings across versions aren't compared.) The history is append-only — readings are only ever added, never rewritten.