Free Flow USA Inc.
FFLO · Consumer Discretionary · $2.5M mkt cap · FY2025 filings · Shallow moat ·
Doesn't clear the bar
The five investor questions
2018–2021: revenue 249655.00 to 745675.00, increasing; diluted EPS -0.01 to 0.02, increasing.
Median gross margin 55.5% over 10y, variable.
Median ROIC -27.4%, above the 12% hurdle in 0% of years.
Net cash position — no leverage risk.
Owner earnings +21.7%/yr, share count growing (dilution).
Price vs. owner-earnings value range
- Owner earnings (normalized)
- $155871
- Value range / share
- $0.06–$0.06
- Conservative high estimate / share
- $0.06
- Recent price
- $0.08
- Price vs. high estimate
- 45% above high estimate
Conservative range under moat-index@2.0.0: low end 11.1×, high end capped at 18×; 9% discount rate; high-end growth 0% (capped at 4%) using min(5y revenue CAGR, 5y diluted-EPS CAGR), clamped to 0%–4%; maintenance capex uses min(capex, D&A); abstain when D&A is unavailable. This is a disclosed model range, not intrinsic value as fact.
15 years of fundamentals
The business, in plain English
Free Flow USA Inc. booked $30000 of revenue in FY2025 in the Consumer Discretionary sector and kept 100.0% of it as gross profit — a high-margin business by that measure. After every other cost, −641.1% of each revenue dollar reached the bottom line.
Across the filed record, revenue grew from $6120 (FY2014) to $30000 (FY2025) — about 15.5% a year compounded over 11 years.
FFLO's filings don't disclose total debt in a form the methodology can use, so leverage is treated as unmeasured — never assumed to be zero.
The share count rose 18.3% between FY2011 and FY2025 — existing owners have been diluted over the record. Capital Discipline scores it 60/100.
Put together: Business Trend is the strongest of the five filters (78/100) and Returns on Capital the weakest (0/100), which is how FFLO lands at 51/100 — a Shallow moat.
This breakdown is generated from the filed numbers and sub-scores above — no outside narrative, no estimates. Where a filing doesn’t disclose an input, the sentence that would need it is omitted instead of guessed.
Gaps in a line mean that item isn’t in FFLO’s filings for that year — the series is never interpolated or estimated. The Table view lists every filed value, including operating and net margins, total debt, and share count.
Moat Score history
Tier changesSame-methodology crossings of the Wide / Narrow / Shallow bars
- Methodology upgraded moat-index@1.2.0tomoat-index@2.0.0 — readings across versions aren’t comparedJul 20, 2026
Scores are logged append-only and never overwritten — this record can’t be backfilled, which is exactly why it’s worth keeping.
Track record
How Free Flow USA Inc.’s moat rated in each of the years we can reconstruct from its filings — scored only on what was knowable at the time — and what its price and returns did afterward. The score never saw a price; the two are joined only in hindsight, for education, not as a signal.
How to read this: each dot is what the engine would have scored FFLO on that December 31; the line below is its total-return price path (dividends reinvested) in the years since.
Two tracks, one timeline: the score has its own 0–100 scale (top), the price its own 100-based scale (bottom) — never a shared axis. The price path is a total-return (dividends reinvested) index built from the same data the forward returns use; gaps in the score line are years with no reconstructed rating (see the table for why). The Table view carries every value.
What followed, in the years it rated Wide
In the reconstructed history shown, FFLO did not rate Wide-moat in any year, so there is no wide-moat track record to report. That absence is itself the honest answer — we don’t manufacture a comparison where the rating never earned one.
Consumer Discretionary context
#206 of 482 scored Consumer Discretionary companies, ranked by Moat Score.
Nearest peers by Moat Score
- #204BARK BARK, INC.51.5 out of 100, Shallow moatShallow moat
- #205CVSA Covista Inc.51.4 out of 100, Shallow moatShallow moat
- #207RICK RCI Hospitality Holdings, Inc.51.2 out of 100, Shallow moatShallow moat
- #208REAL TheRealReal, Inc.51.1 out of 100, Shallow moatShallow moat
Compare FFLO with its nearest peers →All Consumer Discretionary companies on the Index →
Common questions about FFLO
- Does Free Flow USA Inc. have an economic moat?
- Based on its FY2025 SEC filings, the Moat Index scores Free Flow USA Inc. (FFLO) 51.3 out of 100 — a Shallow moat. The five questions behind that score begin at 20% each; if exactly one genuinely lacks data, the other four weights are renormalized and disclosed. revenue and EPS trend 78, pricing power 63, returns on capital 0, balance-sheet safety 55, capital discipline 60.
- Is FFLO trading below the conservative owner-earnings estimate?
- The owner-earnings value range is $0.06–$0.06 per share. It capitalizes normalized owner earnings at a 9% rate; the low end assumes 0% growth and the high end uses 0% growth, capped at 4% and 18×. Versus a recent price of $0.08, that is 45% above high estimate relative to the high estimate. This is a conservative educational estimate from primary SEC filings, not intrinsic value as a fact or investment advice.
- How has FFLO's Moat Score changed over time?
- The record logs 8 readings since Jul 17, 2026; the latest reads 51.3 out of 100 (shallow moat). No tier changes on record yet. (A methodology upgrade on Jul 20, 2026 re-based the score; readings across engine versions aren't compared.) The history is append-only — readings are only ever added, never rewritten.