PROCTER & GAMBLE CO
PG · scored from FY2025 filings · Wide moat
On the watchlist
The four filters
Pricing power84
Median gross margin 49.7% over 10y, very stable.
Returns on capital96
Median ROIC 19.8%, above the 9% hurdle in 90% of years.
Balance-sheet safety85
Net debt/EBITDA 1.1x, interest coverage 25x.
Capital discipline54
Owner earnings +4.8%/yr, share count flat.
Margin of safety
Above valueOn sale
- Owner earnings (normalized)
- $14.7B
- Est. intrinsic value / share
- $59.26
- Recent price
- —
- Discount to value
- No price data
Conservative model: 9% discount rate, 3% assumed growth (capped at 4%), maintenance capex ≈ min(capex, D&A).
Moat Score history
Scores are logged append-only and never overwritten — this record can't be backfilled, which is exactly why it's worth keeping.