The Moat Index

Compare moats, side by side.

Two to four companies, scored on the same five investor questions from their SEC filings — so the comparison is apples to apples. The method is fully public.

Try AAPL vs MSFT vs KO, V vs MA, or COST vs WMT vs TGT.

AOUT · Consumer Discretionary · No moat

No moat

Doesn't clear the bar

HNST · Consumer Discretionary · No moat

No moat

Doesn't clear the bar

VSEC · Consumer Discretionary · No moat

No moat

Doesn't clear the bar

SBDS · Consumer Discretionary · No moat

No moat

Doesn't clear the bar

MeasureAOUTHNSTVSECSBDS
Moat Score (0–100)3940 (highest)3939
Methodology versionmoat-index@3.0.0moat-index@3.0.0moat-index@3.0.0moat-index@3.0.0
Business trend254858 (highest)20
Pricing power7751100 (highest)99
Returns on capital0007 (highest)
Balance-sheet safety55 (highest)55 (highest)3728
Capital allocation4044 (highest)144 (highest)
1126% above value if growth stopped today (largest discount to value if growth stopped today)No price data1256% above value if growth stopped todayNo price data
Market cap$161M$428M$4.6B$10.2M
Moat tierNo moatNo moatNo moatNo moat
Filing dateFY2026FY2025FY2025FY2025