The Moat Index

Compare moats, side by side.

Two to four companies, scored on the same five investor questions from their SEC filings — so the comparison is apples to apples. The method is fully public.

Try AAPL vs MSFT vs KO, V vs MA, or COST vs WMT vs TGT.

ASH · Industrials · No moat

No moat

Doesn't clear the bar

GXO · Industrials · No moat

No moat

Doesn't clear the bar

The pricingPower component abstained: Not enough years of gross-margin data to score pricing power. The other four 20% weights were renormalized over the scored 80%.

MSN · Industrials · No moat

No moat

Doesn't clear the bar

COOK · Industrials · No moat

No moat

Doesn't clear the bar

MeasureASHGXOMSNCOOK
Moat Score (0–100)30 (highest)30 (highest)30 (highest)30 (highest)
Methodology versionmoat-index@3.0.0moat-index@3.0.0moat-index@3.0.0moat-index@3.0.0
Business trend2360 (highest)2515
Pricing power51462 (highest)
Returns on capital0 (highest)0 (highest)0 (highest)0 (highest)
Balance-sheet safety281255 (highest)28
Capital allocation474864 (highest)44
No price data176% above value if growth stopped todayNo price dataNo price data
Market capNot reported$6.0B$8.1M$8.4B
Moat tierNo moatNo moatNo moatNo moat
Filing dateFY2025FY2025FY2026FY2025