The Moat Index

Compare moats, side by side.

Two to four companies, scored on the same five investor questions from their SEC filings — so the comparison is apples to apples. The method is fully public.

Try AAPL vs MSFT vs KO, V vs MA, or COST vs WMT vs TGT.

BFAM · Consumer Discretionary · Shallow moat

Shallow moat

Doesn't clear the bar

BOTX · Consumer Discretionary · Shallow moat

Shallow moat

Doesn't clear the bar

The returnsOnCapital component abstained: Not enough years of ROIC data to score returns on capital. The other four 20% weights were renormalized over the scored 80%.

LOCO · Consumer Discretionary · Shallow moat

Shallow moat

Doesn't clear the bar

The pricingPower component abstained: Not enough years of gross-margin data to score pricing power. The other four 20% weights were renormalized over the scored 80%.

WNC · Consumer Discretionary · Shallow moat

Shallow moat

On the watchlist

MeasureBFAMBOTXLOCOWNC
Moat Score (0–100)54 (highest)54 (highest)54 (highest)53
Methodology versionmoat-index@3.0.0moat-index@3.0.0moat-index@3.0.0moat-index@3.0.0
Business trend95 (highest)856557
Pricing power39 (highest)39 (highest)0
Returns on capital131657 (highest)
Balance-sheet safety47326371 (highest)
Capital allocation74607282 (highest)
226% above value if growth stopped todayNo price data67% above value if growth stopped today57% below value if growth stopped today (largest discount to value if growth stopped today)
Market cap$4.2BNot reported$477M$539M
Moat tierShallow moatShallow moatShallow moatShallow moat
Filing dateFY2025FY2025FY2025FY2025