The Moat Index

Compare moats, side by side.

Two to four companies, scored on the same five investor questions from their SEC filings — so the comparison is apples to apples. The method is fully public.

Try AAPL vs MSFT vs KO, V vs MA, or COST vs WMT vs TGT.

BGS · Consumer Staples · No moat

No moat

Doesn't clear the bar

REED · Consumer Staples · No moat

No moat

Doesn't clear the bar

TOFB · Consumer Staples · No moat

No moat

Doesn't clear the bar

SENEA · Consumer Staples · No moat

No moat

Doesn't clear the bar

MeasureBGSREEDTOFBSENEA
Moat Score (0–100)22 (highest)22 (highest)22 (highest)22 (highest)
Methodology versionmoat-index@3.0.0moat-index@3.0.0moat-index@3.0.0moat-index@3.0.0
Business trend19131534 (highest)
Pricing power272638 (highest)0
Returns on capital0011 (highest)10
Balance-sheet safety40 (highest)282819
Capital allocation24442045 (highest)
No price dataNo price data111% above value if growth stopped today (largest discount to value if growth stopped today)114% above value if growth stopped today
Market cap$281M$11M$3.3M$1.2B
Moat tierNo moatNo moatNo moatNo moat
Filing dateFY2025FY2025FY2025FY2025