The Moat Index

Compare moats, side by side.

Two to four companies, scored on the same five investor questions from their SEC filings — so the comparison is apples to apples. The method is fully public.

Try AAPL vs MSFT vs KO, V vs MA, or COST vs WMT vs TGT.

BLBD · Consumer Discretionary · Narrow moat

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STRA · Consumer Discretionary · Narrow moat

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The pricingPower component abstained: Not enough years of gross-margin data to score pricing power. The other four 20% weights were renormalized over the scored 80%.

EUBG · Consumer Discretionary · Narrow moat

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The returnsOnCapital component abstained: Not enough years of ROIC data to score returns on capital. The other four 20% weights were renormalized over the scored 80%.

BJRI · Consumer Discretionary · Narrow moat

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MeasureBLBDSTRAEUBGBJRI
Moat Score (0–100)67 (highest)67 (highest)67 (highest)67 (highest)
Methodology versionmoat-index@3.0.0moat-index@3.0.0moat-index@3.0.0moat-index@3.0.0
Business trend80 (highest)765573
Pricing power091100 (highest)
Returns on capital93 (highest)1110
Balance-sheet safety100 (highest)100 (highest)100 (highest)93
Capital allocation6080 (highest)2057
599% above value if growth stopped today92% above value if growth stopped today (largest discount to value if growth stopped today)350% above value if growth stopped today546% above value if growth stopped today
Market cap$2.4B$1.7B$74.4M$1.4B
Moat tierNarrow moatNarrow moatNarrow moatNarrow moat
Filing dateFY2025FY2025FY2025FY2025