The Moat Index

Compare moats, side by side.

Two to four companies, scored on the same five investor questions from their SEC filings — so the comparison is apples to apples. The method is fully public.

Try AAPL vs MSFT vs KO, V vs MA, or COST vs WMT vs TGT.

CARS · Technology · Shallow moat

Shallow moat

On the watchlist

IOT · Technology · Shallow moat

Shallow moat

Doesn't clear the bar

BLKB · Technology · Shallow moat

Shallow moat

Doesn't clear the bar

HPQ · Technology · Shallow moat

Shallow moat

Doesn't clear the bar

MeasureCARSIOTBLKBHPQ
Moat Score (0–100)53 (highest)53 (highest)53 (highest)52
Methodology versionmoat-index@3.0.0moat-index@3.0.0moat-index@3.0.0moat-index@3.0.0
Business trend786580 (highest)23
Pricing power100 (highest)999032
Returns on capital104100 (highest)
Balance-sheet safety64 (highest)55448
Capital allocation204485 (highest)58
51% below value if growth stopped today (largest discount to value if growth stopped today)No price data183% above value if growth stopped today19% below value if growth stopped today
Market cap$600M$24.4B$2.4B$28.4B
Moat tierShallow moatShallow moatShallow moatShallow moat
Filing dateFY2025FY2026FY2025FY2025