The Moat Index

Compare moats, side by side.

Two to four companies, scored on the same five investor questions from their SEC filings — so the comparison is apples to apples. The method is fully public.

Try AAPL vs MSFT vs KO, V vs MA, or COST vs WMT vs TGT.

CNTY · Consumer Discretionary · Shallow moat

Shallow moat

Doesn't clear the bar

AERT · Consumer Discretionary · Shallow moat

Shallow moat

Doesn't clear the bar

WMK · Consumer Discretionary · Shallow moat

Shallow moat

Doesn't clear the bar

TDUP · Consumer Discretionary · Shallow moat

Shallow moat

Doesn't clear the bar

MeasureCNTYAERTWMKTDUP
Moat Score (0–100)45 (highest)45 (highest)45 (highest)45 (highest)
Methodology versionmoat-index@3.0.0moat-index@3.0.0moat-index@3.0.0moat-index@3.0.0
Business trend55 (highest)375351
Pricing power100 (highest)384795
Returns on capital26 (highest)0120
Balance-sheet safety207173 (highest)55
Capital allocation2480 (highest)4024
No price data1164% above value if growth stopped today68% above value if growth stopped today (largest discount to value if growth stopped today)No price data
Market cap$33.6M$319M$2.0B$724M
Moat tierShallow moatShallow moatShallow moatShallow moat
Filing dateFY2025FY2026FY2025FY2025