The Moat Index

Compare moats, side by side.

Two to four companies, scored on the same five investor questions from their SEC filings — so the comparison is apples to apples. The method is fully public.

Try AAPL vs MSFT vs KO, V vs MA, or COST vs WMT vs TGT.

CSV · Consumer Discretionary · Narrow moat

Narrow moat

Wonderful & reasonably priced

DORM · Consumer Discretionary · Narrow moat

Narrow moat

On the watchlist

MAR · Consumer Discretionary · Narrow moat

Narrow moat

On the watchlist

The pricingPower component abstained: Not enough years of gross-margin data to score pricing power. The other four 20% weights were renormalized over the scored 80%.

FSS · Consumer Discretionary · Narrow moat

Narrow moat

On the watchlist

MeasureCSVDORMMARFSS
Moat Score (0–100)72 (highest)72 (highest)72 (highest)72 (highest)
Methodology versionmoat-index@3.0.0moat-index@3.0.0moat-index@3.0.0moat-index@3.0.0
Business trend809595100 (highest)
Pricing power5158 (highest)—43
Returns on capital90 (highest)607856
Balance-sheet safety58611584 (highest)
Capital allocation8088100 (highest)76
26% above value if growth stopped today (largest discount to value if growth stopped today)127% above value if growth stopped today275% above value if growth stopped today230% above value if growth stopped today
Market cap$555M$3.7B$98.9B$6.9B
Moat tierNarrow moatNarrow moatNarrow moatNarrow moat
Filing dateFY2025FY2025FY2025FY2025