The Moat Index

Compare moats, side by side.

Two to four companies, scored on the same five investor questions from their SEC filings — so the comparison is apples to apples. The method is fully public.

Try AAPL vs MSFT vs KO, V vs MA, or COST vs WMT vs TGT.

CWGL · Consumer Staples · Shallow moat

Shallow moat

Doesn't clear the bar

ASII · Consumer Staples · Shallow moat

Shallow moat

Doesn't clear the bar

The returnsOnCapital component abstained: Not enough years of ROIC data to score returns on capital. The other four 20% weights were renormalized over the scored 80%.

POST · Consumer Staples · Shallow moat

Shallow moat

Doesn't clear the bar

ZVIA · Consumer Staples · Shallow moat

Shallow moat

Doesn't clear the bar

MeasureCWGLASIIPOSTZVIA
Moat Score (0–100)42 (highest)42 (highest)42 (highest)42 (highest)
Methodology versionmoat-index@3.0.0moat-index@3.0.0moat-index@3.0.0moat-index@3.0.0
Business trend277095 (highest)53
Pricing power66264877 (highest)
Returns on capital01 (highest)0
Balance-sheet safety55 (highest)28155 (highest)
Capital allocation614465 (highest)24
147% above value if growth stopped todayNo price dataNo price dataNo price data
Market cap$85.6M$67880Not reported$99M
Moat tierShallow moatShallow moatShallow moatShallow moat
Filing dateFY2025FY2023FY2025FY2025