The Moat Index

Compare moats, side by side.

Two to four companies, scored on the same five investor questions from their SEC filings — so the comparison is apples to apples. The method is fully public.

Try AAPL vs MSFT vs KO, V vs MA, or COST vs WMT vs TGT.

FIGS · Consumer Discretionary · Narrow moat

Narrow moat

On the watchlist

BAH · Consumer Discretionary · Narrow moat

Narrow moat

Wonderful & reasonably priced

GCT · Consumer Discretionary · Narrow moat

Narrow moat

On the watchlist

BOOT · Consumer Discretionary · Narrow moat

Narrow moat

On the watchlist

MeasureFIGSBAHGCTBOOT
Moat Score (0–100)79 (highest)79 (highest)79 (highest)78
Methodology versionmoat-index@3.0.0moat-index@3.0.0moat-index@3.0.0moat-index@3.0.0
Business trend808595 (highest)78
Pricing power100 (highest)902854
Returns on capital3597100 (highest)100 (highest)
Balance-sheet safety100 (highest)2573100 (highest)
Capital allocation80100 (highest)100 (highest)60
No price data12% above value if growth stopped today (largest discount to value if growth stopped today)No price data127% above value if growth stopped today
Market capNot reported$8.7BNot reported$4.6B
Moat tierNarrow moatNarrow moatNarrow moatNarrow moat
Filing dateFY2025FY2026FY2025FY2026