The Moat Index

Compare moats, side by side.

Two to four companies, scored on the same five investor questions from their SEC filings — so the comparison is apples to apples. The method is fully public.

Try AAPL vs MSFT vs KO, V vs MA, or COST vs WMT vs TGT.

FLWS · Consumer Discretionary · Shallow moat

Shallow moat

Doesn't clear the bar

AKA · Consumer Discretionary · Shallow moat

Shallow moat

Doesn't clear the bar

WYGC · Consumer Discretionary · Shallow moat

Shallow moat

Doesn't clear the bar

IPW · Consumer Discretionary · Shallow moat

Shallow moat

Doesn't clear the bar

MeasureFLWSAKAWYGCIPW
Moat Score (0–100)41 (highest)41 (highest)41 (highest)41 (highest)
Methodology versionmoat-index@3.0.0moat-index@3.0.0moat-index@3.0.0moat-index@3.0.0
Business trend103856 (highest)45
Pricing power6992 (highest)7069
Returns on capital45 (highest)5012
Balance-sheet safety282855 (highest)55 (highest)
Capital allocation54 (highest)432424
143% above value if growth stopped todayNo price dataNo price dataNo price data
Market cap$244M$118M$13.2M$21M
Moat tierShallow moatShallow moatShallow moatShallow moat
Filing dateFY2025FY2025FY2025FY2025