The Moat Index

Compare moats, side by side.

Two to four companies, scored on the same five investor questions from their SEC filings — so the comparison is apples to apples. The method is fully public.

Try AAPL vs MSFT vs KO, V vs MA, or COST vs WMT vs TGT.

IPAR · Materials · Wide moat

Wide moat

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WDFC · Materials · Wide moat

Wide moat

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AWI · Materials · Wide moat

Wide moat

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NYT · Materials · Wide moat

Wide moat

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MeasureIPARWDFCAWINYT
Moat Score (0–100)8789 (highest)8782
Methodology versionmoat-index@3.0.0moat-index@3.0.0moat-index@3.0.0moat-index@3.0.0
Business trend100 (highest)86100 (highest)91
Pricing power7090 (highest)6173
Returns on capital98100 (highest)100 (highest)66
Balance-sheet safety919675100 (highest)
Capital allocation7469100 (highest)77
99% above value if growth stopped today (largest discount to value if growth stopped today)228% above value if growth stopped today169% above value if growth stopped today252% above value if growth stopped today
Market cap$3.6B$2.6B$6.9B$11.6B
Moat tierWide moatWide moatWide moatWide moat
Filing dateFY2025FY2025FY2025FY2025