The Moat Index

Compare moats, side by side.

Two to four companies, scored on the same five investor questions from their SEC filings — so the comparison is apples to apples. The method is fully public.

Try AAPL vs MSFT vs KO, V vs MA, or COST vs WMT vs TGT.

LINC · Consumer Discretionary · Shallow moat

Shallow moat

Doesn't clear the bar

CHWY · Consumer Discretionary · Shallow moat

Shallow moat

Doesn't clear the bar

The returnsOnCapital component abstained: Not enough years of ROIC data to score returns on capital. The other four 20% weights were renormalized over the scored 80%.

LMT · Consumer Discretionary · Shallow moat

Shallow moat

Doesn't clear the bar

PKE · Consumer Discretionary · Shallow moat

Shallow moat

Doesn't clear the bar

MeasureLINCCHWYLMTPKE
Moat Score (0–100)5556 (highest)5555
Methodology versionmoat-index@3.0.0moat-index@3.0.0moat-index@3.0.0moat-index@3.0.0
Business trend60735883 (highest)
Pricing power91 (highest)332049
Returns on capital42100 (highest)9
Balance-sheet safety457342100 (highest)
Capital allocation384456 (highest)35
477% above value if growth stopped todayNo price data109% above value if growth stopped today (largest discount to value if growth stopped today)660% above value if growth stopped today
Market cap$1.3BNot reported$133.4B$715M
Moat tierShallow moatShallow moatShallow moatShallow moat
Filing dateFY2025FY2026FY2025FY2026