The Moat Index

Compare moats, side by side.

Two to four companies, scored on the same five investor questions from their SEC filings — so the comparison is apples to apples. The method is fully public.

Try AAPL vs MSFT vs KO, V vs MA, or COST vs WMT vs TGT.

MAR · Consumer Discretionary · Narrow moat

Narrow moat

On the watchlist

The pricingPower component abstained: Not enough years of gross-margin data to score pricing power. The other four 20% weights were renormalized over the scored 80%.

APEI · Consumer Discretionary · Narrow moat

Narrow moat

On the watchlist

DORM · Consumer Discretionary · Narrow moat

Narrow moat

On the watchlist

CSV · Consumer Discretionary · Narrow moat

Narrow moat

Wonderful & reasonably priced

MeasureMARAPEIDORMCSV
Moat Score (0–100)72 (highest)72 (highest)72 (highest)72 (highest)
Methodology versionmoat-index@3.0.0moat-index@3.0.0moat-index@3.0.0moat-index@3.0.0
Business trend95 (highest)9395 (highest)80
Pricing power94 (highest)5851
Returns on capital78516090 (highest)
Balance-sheet safety15100 (highest)6158
Capital allocation100 (highest)248880
277% above value if growth stopped today383% above value if growth stopped today150% above value if growth stopped today39% above value if growth stopped today (largest discount to value if growth stopped today)
Market cap$99.5B$865M$4.1B$614M
Moat tierNarrow moatNarrow moatNarrow moatNarrow moat
Filing dateFY2025FY2025FY2025FY2025