The Moat Index

Compare moats, side by side.

Two to four companies, scored on the same five investor questions from their SEC filings — so the comparison is apples to apples. The method is fully public.

Try AAPL vs MSFT vs KO, V vs MA, or COST vs WMT vs TGT.

NOG · Materials · Shallow moat

Shallow moat

Doesn't clear the bar

ANNA · Materials · Shallow moat

Shallow moat

Doesn't clear the bar

The pricingPower component abstained: Not enough years of gross-margin data to score pricing power. The other four 20% weights were renormalized over the scored 80%.

HL · Materials · Shallow moat

Shallow moat

Doesn't clear the bar

VAL · Materials · Shallow moat

Shallow moat

Doesn't clear the bar

MeasureNOGANNAHLVAL
Moat Score (0–100)5152 (highest)52 (highest)51
Methodology versionmoat-index@3.0.0moat-index@3.0.0moat-index@3.0.0moat-index@3.0.0
Business trend7585 (highest)85 (highest)85 (highest)
Pricing power92 (highest)110
Returns on capital39 (highest)048
Balance-sheet safety28100 (highest)100 (highest)100 (highest)
Capital allocation242460 (highest)60 (highest)
No price dataNo price dataNo price data20% below value if growth stopped today
Market cap$2.1B$135MNot reported$5.5B
Moat tierShallow moatShallow moatShallow moatShallow moat
Filing dateFY2025FY2025FY2025FY2025