The Moat Index

Compare moats, side by side.

Two to four companies, scored on the same five investor questions from their SEC filings — so the comparison is apples to apples. The method is fully public.

Try AAPL vs MSFT vs KO, V vs MA, or COST vs WMT vs TGT.

NPKI · Technology · Shallow moat

Shallow moat

Doesn't clear the bar

VS · Technology · Shallow moat

Shallow moat

Doesn't clear the bar

GGRP · Technology · Shallow moat

Shallow moat

Doesn't clear the bar

LINK · Technology · Shallow moat

Shallow moat

Doesn't clear the bar

MeasureNPKIVSGGRPLINK
Moat Score (0–100)43 (highest)43 (highest)43 (highest)43 (highest)
Methodology versionmoat-index@3.0.0moat-index@3.0.0moat-index@3.0.0moat-index@3.0.0
Business trend4557 (highest)57 (highest)55
Pricing power65979 (highest)73
Returns on capital0008 (highest)
Balance-sheet safety100 (highest)555555
Capital allocation63 (highest)442424
No price dataNo price dataNo price dataNo price data
Market cap$1.3B$6.8M$18.4M$48.1M
Moat tierShallow moatShallow moatShallow moatShallow moat
Filing dateFY2025FY2025FY2025FY2025