The Moat Index

Compare moats, side by side.

Two to four companies, scored on the same five investor questions from their SEC filings — so the comparison is apples to apples. The method is fully public.

Try AAPL vs MSFT vs KO, V vs MA, or COST vs WMT vs TGT.

PAYO · Technology · Wide moat

Wide moat

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The pricingPower component abstained: Not enough years of gross-margin data to score pricing power. The other four 20% weights were renormalized over the scored 80%.

FICO · Technology · Wide moat

Wide moat

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DUOL · Technology · Wide moat

Wide moat

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MSCI · Technology · Wide moat

Wide moat

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MeasurePAYOFICODUOLMSCI
Moat Score (0–100)85 (highest)85 (highest)85 (highest)85 (highest)
Methodology versionmoat-index@2.0.0moat-index@2.0.0moat-index@2.0.0moat-index@2.0.0
Business trend78908198 (highest)
Pricing power96100 (highest)100 (highest)
Returns on capital86100 (highest)100 (highest)100 (highest)
Balance-sheet safety100 (highest)40100 (highest)25
Capital discipline75100 (highest)44100 (highest)
Price vs. high estimate100% above high estimate (largest discount to high estimate)279% above high estimateNo price data130% above high estimate
Market cap$2.5B$30.0B$46.0B
Moat tierWide moatWide moatWide moatWide moat
Filings as ofFY2025FY2025FY2025FY2025