The Moat Index

Compare moats, side by side.

Two to four companies, scored on the same five investor questions from their SEC filings — so the comparison is apples to apples. The method is fully public.

Try AAPL vs MSFT vs KO, V vs MA, or COST vs WMT vs TGT.

PTRN · Consumer Discretionary · Shallow moat

Shallow moat

Doesn't clear the bar

The returnsOnCapital component abstained: Not enough years of ROIC data to score returns on capital. The other four 20% weights were renormalized over the scored 80%.

M · Consumer Discretionary · Shallow moat

Shallow moat

On the watchlist

IVDN · Consumer Discretionary · Shallow moat

Shallow moat

Doesn't clear the bar

SHOE · Consumer Discretionary · Shallow moat

Shallow moat

Doesn't clear the bar

MeasurePTRNMIVDNSHOE
Moat Score (0–100)52 (highest)52 (highest)52 (highest)52 (highest)
Methodology versionmoat-index@3.0.0moat-index@3.0.0moat-index@3.0.0moat-index@3.0.0
Business trend602985 (highest)12
Pricing power74 (highest)614747
Returns on capital49459 (highest)
Balance-sheet safety7360100 (highest)73
Capital allocation0602467 (highest)
456% above value if growth stopped today52% below value if growth stopped today (largest discount to value if growth stopped today)No price dataNo price data
Market cap$2.5B$6.1B$9.4MNot reported
Moat tierShallow moatShallow moatShallow moatShallow moat
Filing dateFY2025FY2026FY2025FY2026