The Moat Index

Compare moats, side by side.

Two to four companies, scored on the same five investor questions from their SEC filings — so the comparison is apples to apples. The method is fully public.

Try AAPL vs MSFT vs KO, V vs MA, or COST vs WMT vs TGT.

RRR · Consumer Discretionary · Shallow moat

Shallow moat

Doesn't clear the bar

The pricingPower component abstained: Not enough years of gross-margin data to score pricing power. The other four 20% weights were renormalized over the scored 80%.

FLY · Consumer Discretionary · Shallow moat

Shallow moat

Doesn't clear the bar

The returnsOnCapital component abstained: Not enough years of ROIC data to score returns on capital. The other four 20% weights were renormalized over the scored 80%.

HNST · Consumer Discretionary · Shallow moat

Shallow moat

Doesn't clear the bar

WYGC · Consumer Discretionary · Shallow moat

Shallow moat

Doesn't clear the bar

MeasureRRRFLYHNSTWYGC
Moat Score (0–100)41 (highest)41 (highest)41 (highest)41 (highest)
Methodology versionmoat-index@2.0.0moat-index@2.0.0moat-index@2.0.0moat-index@2.0.0
Business trend4460 (highest)5656
Pricing power75170 (highest)
Returns on capital52 (highest)00
Balance-sheet safety255 (highest)55 (highest)55 (highest)
Capital discipline67 (highest)444424
Price vs. high estimate219% above high estimateNo price dataNo price dataNo price data
Market cap$6.7B$3.1B$436.6M$13.2M
Moat tierShallow moatShallow moatShallow moatShallow moat
Filings as ofFY2025FY2025FY2025FY2025