The Moat Index

Compare moats, side by side.

Two to four companies, scored on the same five investor questions from their SEC filings — so the comparison is apples to apples. The method is fully public.

Try AAPL vs MSFT vs KO, V vs MA, or COST vs WMT vs TGT.

SNAP · Technology · Shallow moat

Shallow moat

Doesn't clear the bar

INLX · Technology · Shallow moat

Shallow moat

Doesn't clear the bar

PDFS · Technology · Shallow moat

Shallow moat

Doesn't clear the bar

ZG · Technology · Shallow moat

Shallow moat

Doesn't clear the bar

MeasureSNAPINLXPDFSZG
Moat Score (0–100)40 (highest)40 (highest)40 (highest)40 (highest)
Methodology versionmoat-index@3.0.0moat-index@3.0.0moat-index@3.0.0moat-index@3.0.0
Business trend644965 (highest)65 (highest)
Pricing power8494 (highest)9084
Returns on capital06 (highest)00
Balance-sheet safety28 (highest)28 (highest)2128 (highest)
Capital allocation24 (highest)24 (highest)24 (highest)24 (highest)
No price data299% above value if growth stopped todayNo price dataNo price data
Market cap$7.6B$24.2M$2.0B$7.8B
Moat tierShallow moatShallow moatShallow moatShallow moat
Filing dateFY2025FY2025FY2025FY2025