The Moat Index

Compare moats, side by side.

Two to four companies, scored on the same five investor questions from their SEC filings — so the comparison is apples to apples. The method is fully public.

Try AAPL vs MSFT vs KO, V vs MA, or COST vs WMT vs TGT.

SOBR · Materials · No moat

No moat

Doesn't clear the bar

KOP · Materials · No moat

No moat

Doesn't clear the bar

RCKY · Materials · No moat

No moat

Doesn't clear the bar

KVUE · Materials · No moat

No moat

Doesn't clear the bar

MeasureSOBRKOPRCKYKVUE
Moat Score (0–100)38 (highest)38 (highest)38 (highest)37
Methodology versionmoat-index@3.0.0moat-index@3.0.0moat-index@3.0.0moat-index@3.0.0
Business trend75 (highest)415040
Pricing power43325794 (highest)
Returns on capital024 (highest)1623
Balance-sheet safety2862430 (highest)
Capital allocation4488 (highest)420
No price data18% above value if growth stopped today (largest discount to value if growth stopped today)33% above value if growth stopped today82% above value if growth stopped today
Market cap$1.1M$977M$303M$36.9B
Moat tierNo moatNo moatNo moatNo moat
Filing dateFY2025FY2025FY2025FY2025