The Moat Index

Compare moats, side by side.

Two to four companies, scored on the same five investor questions from their SEC filings — so the comparison is apples to apples. The method is fully public.

Try AAPL vs MSFT vs KO, V vs MA, or COST vs WMT vs TGT.

SPWH · Consumer Discretionary · Shallow moat

Shallow moat

Doesn't clear the bar

HCWC · Consumer Discretionary · Shallow moat

Shallow moat

Doesn't clear the bar

STRT · Consumer Discretionary · Shallow moat

Shallow moat

Doesn't clear the bar

OPLN · Consumer Discretionary · Shallow moat

Shallow moat

Doesn't clear the bar

The pricingPower component abstained: Not enough years of gross-margin data to score pricing power. The other four 20% weights were renormalized over the scored 80%.

MeasureSPWHHCWCSTRTOPLN
Moat Score (0–100)42 (highest)42 (highest)42 (highest)42 (highest)
Methodology versionmoat-index@3.0.0moat-index@3.0.0moat-index@3.0.0moat-index@3.0.0
Business trend570 (highest)4355
Pricing power5666 (highest)10
Returns on capital82 (highest)0229
Balance-sheet safety02873 (highest)58
Capital allocation64 (highest)446044
No price dataNo price data35% above value if growth stopped today (largest discount to value if growth stopped today)147% above value if growth stopped today
Market cap$42M$3.6M$346M$4.2B
Moat tierShallow moatShallow moatShallow moatShallow moat
Filing dateFY2026FY2025FY2025FY2025