The Moat Index

Compare moats, side by side.

Two to four companies, scored on the same five investor questions from their SEC filings — so the comparison is apples to apples. The method is fully public.

Try AAPL vs MSFT vs KO, V vs MA, or COST vs WMT vs TGT.

TRU · Technology · Shallow moat

Shallow moat

Doesn't clear the bar

UBER · Technology · Shallow moat

Shallow moat

Doesn't clear the bar

The pricingPower component abstained: Not enough years of gross-margin data to score pricing power. The other four 20% weights were renormalized over the scored 80%.

ESTC · Technology · Shallow moat

Shallow moat

Doesn't clear the bar

EQPT · Technology · Shallow moat

Shallow moat

Doesn't clear the bar

MeasureTRUUBERESTCEQPT
Moat Score (0–100)51 (highest)51 (highest)51 (highest)51 (highest)
Methodology versionmoat-index@3.0.0moat-index@3.0.0moat-index@3.0.0moat-index@3.0.0
Business trend6080 (highest)7575
Pricing power100 (highest)100 (highest)84
Returns on capital65017 (highest)
Balance-sheet safety1874 (highest)550
Capital allocation69442477 (highest)
162% above value if growth stopped today (largest discount to value if growth stopped today)393% above value if growth stopped todayNo price data711% above value if growth stopped today
Market cap$14.7B$136.4B$6.1B$1.5B
Moat tierShallow moatShallow moatShallow moatShallow moat
Filing dateFY2025FY2025FY2026FY2025