The Moat Index

Compare moats, side by side.

Two to four companies, scored on the same five investor questions from their SEC filings — so the comparison is apples to apples. The method is fully public.

Try AAPL vs MSFT vs KO, V vs MA, or COST vs WMT vs TGT.

UPWK · Technology · Shallow moat

Shallow moat

Doesn't clear the bar

HHS · Technology · Shallow moat

Shallow moat

Doesn't clear the bar

The pricingPower component abstained: Not enough years of gross-margin data to score pricing power. The other four 20% weights were renormalized over the scored 80%.

IIIV · Technology · Shallow moat

Shallow moat

Doesn't clear the bar

FDCTD · Technology · Shallow moat

Shallow moat

Doesn't clear the bar

MeasureUPWKHHSIIIVFDCTD
Moat Score (0–100)59 (highest)59 (highest)59 (highest)59 (highest)
Methodology versionmoat-index@3.0.0moat-index@3.0.0moat-index@3.0.0moat-index@3.0.0
Business trend75204885 (highest)
Pricing power96 (highest)6353
Returns on capital491 (highest)412
Balance-sheet safety94100 (highest)100 (highest)100 (highest)
Capital allocation242480 (highest)44
86% above value if growth stopped today78% above value if growth stopped today (largest discount to value if growth stopped today)239% above value if growth stopped todayNo price data
Market cap$1.2B$17.9M$690MNot reported
Moat tierShallow moatShallow moatShallow moatShallow moat
Filing dateFY2025FY2025FY2025FY2025