Flagship explainer

How GAP, INC makes its money

Start with a dollar of revenue and follow what the filing says remains.

revenueBranching filed flows with values and percentages directly labeled. Missing filing concepts are omitted rather than estimated.Revenue$15.4B · 100%Cost of revenue$9.1B · 59%Gross profit$6.3B · 41%Operating income$1.1B · 7%Income before tax$1.1B · 7%Income tax$316M · 2%Net income$816M · 5%As of 2026-01-31 · 1 SEC filing sourceBuy Like Buffett · buylikebuffett.com

Honest partial: the filing did not provide a normalized tag for Research and development, Selling, general and administrative; those components are omitted, not plugged.

Table alternative
Filed lineValue% of revenueSource
$15.4B100%
Cost of revenue$9.1B59%
$6.3B41%
$1.1B7%
Income before tax$1.1B7%
Income tax$316M2%
$816M5%
Source: · event Jan 31, 2026 · retrieved Jul 26, 2026 · annual-row source set
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