The Moat Index

Compare moats, side by side.

Two to four companies, scored on the same five investor questions from their SEC filings — so the comparison is apples to apples. The method is fully public.

Try AAPL vs MSFT vs KO, V vs MA, or COST vs WMT vs TGT.

ABG · Consumer Discretionary · Shallow moat

Shallow moat

On the watchlist

EZPW · Consumer Discretionary · Shallow moat

Shallow moat

Doesn't clear the bar

QSR · Consumer Discretionary · Shallow moat

Shallow moat

Doesn't clear the bar

VVX · Consumer Discretionary · Shallow moat

Shallow moat

Doesn't clear the bar

MeasureABGEZPWQSRVVX
Moat Score (0–100)56 (highest)56 (highest)56 (highest)56 (highest)
Methodology versionmoat-index@3.0.0moat-index@3.0.0moat-index@3.0.0moat-index@3.0.0
Business trend6795 (highest)6360
Pricing power398 (highest)9726
Returns on capital61 (highest)061 (highest)45
Balance-sheet safety49634067 (highest)
Capital allocation98 (highest)241880
27% below value if growth stopped today (largest discount to value if growth stopped today)340% above value if growth stopped today50% above value if growth stopped today260% above value if growth stopped today
Market cap$4.3B$2.5B$25.1B$2.6B
Moat tierShallow moatShallow moatShallow moatShallow moat
Filing dateFY2025FY2025FY2025FY2025