The Moat Index

Compare moats, side by side.

Two to four companies, scored on the same five investor questions from their SEC filings — so the comparison is apples to apples. The method is fully public.

Try AAPL vs MSFT vs KO, V vs MA, or COST vs WMT vs TGT.

CBOE · Other · Narrow moat

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GCMG · Other · Narrow moat

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The pricingPower component abstained: Not enough years of gross-margin data to score pricing power. The other four 20% weights were renormalized over the scored 80%.

RHLD · Other · Narrow moat

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WDLF · Other · Narrow moat

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The capitalDiscipline component abstained: Not enough owner-earnings history to score capital discipline. The other four 20% weights were renormalized over the scored 80%.

MeasureCBOEGCMGRHLDWDLF
Moat Score (0–100)7072 (highest)7170
Methodology versionmoat-index@3.0.0moat-index@3.0.0moat-index@3.0.0moat-index@3.0.0
Business trend91 (highest)725080
Pricing power53—88 (highest)81
Returns on capital4688100 (highest)18
Balance-sheet safety100 (highest)4675100 (highest)
Capital allocation6080 (highest)44—
247% above value if growth stopped today (largest discount to value if growth stopped today)897% above value if growth stopped todayNo price dataNo price data
Market cap$32.2B$2.5B$1.0B$2.2M
Moat tierNarrow moatNarrow moatNarrow moatNarrow moat
Filing dateFY2025FY2025FY2025FY2022