The Moat Index

Compare moats, side by side.

Two to four companies, scored on the same five investor questions from their SEC filings — so the comparison is apples to apples. The method is fully public.

Try AAPL vs MSFT vs KO, V vs MA, or COST vs WMT vs TGT.

HD · Consumer Discretionary · Narrow moat

Narrow moat

On the watchlist

BLMH · Consumer Discretionary · Narrow moat

Narrow moat

On the watchlist

The returnsOnCapital component abstained: Not enough years of ROIC data to score returns on capital. The other four 20% weights were renormalized over the scored 80%.

KTB · Consumer Discretionary · Narrow moat

Narrow moat

Wonderful & reasonably priced

ELA · Consumer Discretionary · Narrow moat

Narrow moat

On the watchlist

MeasureHDBLMHKTBELA
Moat Score (0–100)67 (highest)67 (highest)67 (highest)67 (highest)
Methodology versionmoat-index@3.0.0moat-index@3.0.0moat-index@3.0.0moat-index@3.0.0
Business trend55857390 (highest)
Pricing power596469 (highest)28
Returns on capital100 (highest)—9293
Balance-sheet safety4196 (highest)2773
Capital allocation79 (highest)247451
75% above value if growth stopped todayNo price data36% above value if growth stopped today (largest discount to value if growth stopped today)177% above value if growth stopped today
Market cap$294.3B$2.7M$3.8B$309M
Moat tierNarrow moatNarrow moatNarrow moatNarrow moat
Filing dateFY2026FY2024FY2025FY2025