The Moat Index

Compare moats, side by side.

Two to four companies, scored on the same five investor questions from their SEC filings — so the comparison is apples to apples. The method is fully public.

Try AAPL vs MSFT vs KO, V vs MA, or COST vs WMT vs TGT.

HNST · Consumer Discretionary · No moat

No moat

Doesn't clear the bar

MHK · Consumer Discretionary · No moat

No moat

Doesn't clear the bar

KAVL · Consumer Discretionary · No moat

No moat

Doesn't clear the bar

The balanceSheet component abstained: Insufficient leverage/coverage inputs to score the balance sheet. The other four 20% weights were renormalized over the scored 80%.

VSEC · Consumer Discretionary · No moat

No moat

Doesn't clear the bar

MeasureHNSTMHKKAVLVSEC
Moat Score (0–100)40 (highest)40 (highest)40 (highest)39
Methodology versionmoat-index@3.0.0moat-index@3.0.0moat-index@3.0.0moat-index@3.0.0
Business trend48282758 (highest)
Pricing power51398100 (highest)
Returns on capital08100 (highest)0
Balance-sheet safety5586 (highest)37
Capital allocation44 (highest)37241
No price dataNo price dataNo price data1256% above value if growth stopped today
Market cap$428MNot reported$255055$4.6B
Moat tierNo moatNo moatNo moatNo moat
Filing dateFY2025FY2025FY2025FY2025