The Moat Index

Compare moats, side by side.

Two to four companies, scored on the same five investor questions from their SEC filings — so the comparison is apples to apples. The method is fully public.

Try AAPL vs MSFT vs KO, V vs MA, or COST vs WMT vs TGT.

KHC · Consumer Staples · No moat

No moat

Doesn't clear the bar

SJM · Consumer Staples · No moat

No moat

Doesn't clear the bar

IPST · Consumer Staples · No moat

No moat

Doesn't clear the bar

HRL · Consumer Staples · No moat

No moat

Doesn't clear the bar

MeasureKHCSJMIPSTHRL
Moat Score (0–100)3637 (highest)3635
Methodology versionmoat-index@3.0.0moat-index@3.0.0moat-index@3.0.0moat-index@3.0.0
Business trend434670 (highest)43
Pricing power5862 (highest)1924
Returns on capital04051 (highest)
Balance-sheet safety28402842 (highest)
Capital allocation493264 (highest)17
15% above value if growth stopped today (largest discount to value if growth stopped today)1026% above value if growth stopped todayNo price data55% above value if growth stopped today
Market cap$30.4B$12.6B$23.5M$13.9B
Moat tierNo moatNo moatNo moatNo moat
Filing dateFY2025FY2026FY2025FY2025