The Moat Index

Compare moats, side by side.

Two to four companies, scored on the same five investor questions from their SEC filings — so the comparison is apples to apples. The method is fully public.

Try AAPL vs MSFT vs KO, V vs MA, or COST vs WMT vs TGT.

KITL · Consumer Discretionary · Shallow moat

Shallow moat

Doesn't clear the bar

The returnsOnCapital component abstained: Not enough years of ROIC data to score returns on capital. The other four 20% weights were renormalized over the scored 80%.

RH · Consumer Discretionary · Shallow moat

Shallow moat

Doesn't clear the bar

EVI · Consumer Discretionary · Shallow moat

Shallow moat

Doesn't clear the bar

VGES · Consumer Discretionary · Shallow moat

Shallow moat

Doesn't clear the bar

The returnsOnCapital component abstained: Not enough years of ROIC data to score returns on capital. The other four 20% weights were renormalized over the scored 80%.

MeasureKITLRHEVIVGES
Moat Score (0–100)47 (highest)47 (highest)47 (highest)47 (highest)
Methodology versionmoat-index@3.0.0moat-index@3.0.0moat-index@3.0.0moat-index@3.0.0
Business trend202695 (highest)50
Pricing power70 (highest)633670 (highest)
Returns on capital—69 (highest)0—
Balance-sheet safety55 (highest)03128
Capital allocation4480 (highest)7541
No price data50% above value if growth stopped todayNo price dataNo price data
Market cap$336763$2.1BNot reportedNot reported
Moat tierShallow moatShallow moatShallow moatShallow moat
Filing dateFY2023FY2026FY2026FY2025