The Moat Index

Compare moats, side by side.

Two to four companies, scored on the same five investor questions from their SEC filings — so the comparison is apples to apples. The method is fully public.

Try AAPL vs MSFT vs KO, V vs MA, or COST vs WMT vs TGT.

MELI · Technology · Narrow moat

Narrow moat

On the watchlist

MNTN · Technology · Narrow moat

Narrow moat

On the watchlist

The returnsOnCapital component abstained: Not enough years of ROIC data to score returns on capital. The other four 20% weights were renormalized over the scored 80%.

MTCH · Technology · Narrow moat

Narrow moat

Wonderful & reasonably priced

FTDR · Technology · Narrow moat

Narrow moat

On the watchlist

The returnsOnCapital component abstained: Not enough years of ROIC data to score returns on capital. The other four 20% weights were renormalized over the scored 80%.

MeasureMELIMNTNMTCHFTDR
Moat Score (0–100)78 (highest)78 (highest)78 (highest)77
Methodology versionmoat-index@3.0.0moat-index@3.0.0moat-index@3.0.0moat-index@3.0.0
Business trend100 (highest)708389
Pricing power859799 (highest)78
Returns on capital62—86 (highest)—
Balance-sheet safety81100 (highest)2247
Capital allocation6044100 (highest)96
737% above value if growth stopped todayNo price data42% above value if growth stopped today (largest discount to value if growth stopped today)177% above value if growth stopped today
Market cap$93.2B$155M$9.9B$5.4B
Moat tierNarrow moatNarrow moatNarrow moatNarrow moat
Filing dateFY2025FY2025FY2025FY2025