The Moat Index

Compare moats, side by side.

Two to four companies, scored on the same five investor questions from their SEC filings — so the comparison is apples to apples. The method is fully public.

Try AAPL vs MSFT vs KO, V vs MA, or COST vs WMT vs TGT.

MELI · Technology · Narrow moat

Narrow moat

On the watchlist

MNTN · Technology · Narrow moat

Narrow moat

On the watchlist

The returnsOnCapital component abstained: Not enough years of ROIC data to score returns on capital. The other four 20% weights were renormalized over the scored 80%.

MTCH · Technology · Narrow moat

Narrow moat

Wonderful & reasonably priced

FTDR · Technology · Narrow moat

Narrow moat

On the watchlist

The returnsOnCapital component abstained: Not enough years of ROIC data to score returns on capital. The other four 20% weights were renormalized over the scored 80%.

MeasureMELIMNTNMTCHFTDR
Moat Score (0–100)78 (highest)78 (highest)78 (highest)77
Methodology versionmoat-index@3.0.0moat-index@3.0.0moat-index@3.0.0moat-index@3.0.0
Business trend100 (highest)708389
Pricing power859799 (highest)78
Returns on capital6286 (highest)
Balance-sheet safety81100 (highest)2247
Capital discipline6044100 (highest)96
Price vs. high estimate720% above high estimateNo price data21% below high estimate (largest discount to high estimate)60% above high estimate
Market cap$91.3B$141M$8.8B$5.1B
Moat tierNarrow moatNarrow moatNarrow moatNarrow moat
Filings as ofFY2025FY2025FY2025FY2025