The Moat Index

Compare moats, side by side.

Two to four companies, scored on the same five investor questions from their SEC filings — so the comparison is apples to apples. The method is fully public.

Try AAPL vs MSFT vs KO, V vs MA, or COST vs WMT vs TGT.

MMS · Technology · Narrow moat

Narrow moat

Wonderful & reasonably priced

MGNI · Technology · Narrow moat

Narrow moat

On the watchlist

ACIW · Technology · Narrow moat

Narrow moat

On the watchlist

GDDY · Technology · Narrow moat

Narrow moat

On the watchlist

The pricingPower component abstained: Not enough years of gross-margin data to score pricing power. The other four 20% weights were renormalized over the scored 80%.

MeasureMMSMGNIACIWGDDY
Moat Score (0–100)60 (highest)60 (highest)60 (highest)60 (highest)
Methodology versionmoat-index@3.0.0moat-index@3.0.0moat-index@3.0.0moat-index@3.0.0
Business trend717588 (highest)56
Pricing power388284 (highest)—
Returns on capital72 (highest)4846
Balance-sheet safety3962 (highest)4439
Capital allocation818077100 (highest)
Around the value if growth stopped today (largest discount to value if growth stopped today)474% above value if growth stopped today89% above value if growth stopped today34% above value if growth stopped today
Market cap$3.3B$3.5B$5.4B$14.5B
Moat tierNarrow moatNarrow moatNarrow moatNarrow moat
Filing dateFY2025FY2025FY2025FY2025