The Moat Index

Compare moats, side by side.

Two to four companies, scored on the same five investor questions from their SEC filings — so the comparison is apples to apples. The method is fully public.

Try AAPL vs MSFT vs KO, V vs MA, or COST vs WMT vs TGT.

NWTG · Consumer Discretionary · Shallow moat

Shallow moat

Doesn't clear the bar

The returnsOnCapital component abstained: Not enough years of ROIC data to score returns on capital. The other four 20% weights were renormalized over the scored 80%.

KSS · Consumer Discretionary · Shallow moat

Shallow moat

Doesn't clear the bar

VSXY · Consumer Discretionary · Shallow moat

Shallow moat

Doesn't clear the bar

TRUG · Consumer Discretionary · Shallow moat

Shallow moat

Doesn't clear the bar

The returnsOnCapital component abstained: Not enough years of ROIC data to score returns on capital. The other four 20% weights were renormalized over the scored 80%.

MeasureNWTGKSSVSXYTRUG
Moat Score (0–100)53 (highest)53 (highest)53 (highest)53 (highest)
Methodology versionmoat-index@3.0.0moat-index@3.0.0moat-index@3.0.0moat-index@3.0.0
Business trend57 (highest)202822
Pricing power55635189 (highest)
Returns on capital—4177 (highest)—
Balance-sheet safety5592 (highest)4755
Capital allocation465062 (highest)47
No price dataNo price data164% above value if growth stopped todayNo price data
Market cap$4.2MNot reported$7.2B$1M
Moat tierShallow moatShallow moatShallow moatShallow moat
Filing dateFY2025FY2026FY2026FY2025