The Moat Index

Compare moats, side by side.

Two to four companies, scored on the same five investor questions from their SEC filings — so the comparison is apples to apples. The method is fully public.

Try AAPL vs MSFT vs KO, V vs MA, or COST vs WMT vs TGT.

PKE · Consumer Discretionary · Shallow moat

Shallow moat

Doesn't clear the bar

LMT · Consumer Discretionary · Shallow moat

Shallow moat

Doesn't clear the bar

LINC · Consumer Discretionary · Shallow moat

Shallow moat

Doesn't clear the bar

WAB · Consumer Discretionary · Shallow moat

Shallow moat

Doesn't clear the bar

MeasurePKELMTLINCWAB
Moat Score (0–100)55 (highest)55 (highest)55 (highest)55 (highest)
Methodology versionmoat-index@3.0.0moat-index@3.0.0moat-index@3.0.0moat-index@3.0.0
Business trend83586099 (highest)
Pricing power492091 (highest)49
Returns on capital9100 (highest)426
Balance-sheet safety100 (highest)424541
Capital allocation35563880 (highest)
660% above value if growth stopped today109% above value if growth stopped today (largest discount to value if growth stopped today)477% above value if growth stopped today300% above value if growth stopped today
Market cap$715M$133.4B$1.3B$51.6B
Moat tierShallow moatShallow moatShallow moatShallow moat
Filing dateFY2026FY2025FY2025FY2025