The Moat Index

Compare moats, side by side.

Two to four companies, scored on the same five investor questions from their SEC filings — so the comparison is apples to apples. The method is fully public.

Try AAPL vs MSFT vs KO, V vs MA, or COST vs WMT vs TGT.

ROP · Industrials · Shallow moat

Shallow moat

Doesn't clear the bar

RS · Industrials · Shallow moat

Shallow moat

Doesn't clear the bar

INSW · Industrials · Shallow moat

Shallow moat

Doesn't clear the bar

The pricingPower component abstained: Not enough years of gross-margin data to score pricing power. The other four 20% weights were renormalized over the scored 80%.

AGCO · Industrials · Shallow moat

Shallow moat

On the watchlist

MeasureROPRSINSWAGCO
Moat Score (0–100)54 (highest)54 (highest)54 (highest)54 (highest)
Methodology versionmoat-index@3.0.0moat-index@3.0.0moat-index@3.0.0moat-index@3.0.0
Business trend89 (highest)266531
Pricing power97 (highest)5136
Returns on capital542 (highest)1429
Balance-sheet safety28685876 (highest)
Capital allocation51858097 (highest)
129% above value if growth stopped today42% above value if growth stopped today6% above value if growth stopped today11% below value if growth stopped today (largest discount to value if growth stopped today)
Market cap$39.2B$21.1B$4.6B$8.8B
Moat tierShallow moatShallow moatShallow moatShallow moat
Filing dateFY2025FY2025FY2025FY2025