The Moat Index

Compare moats, side by side.

Two to four companies, scored on the same five investor questions from their SEC filings — so the comparison is apples to apples. The method is fully public.

Try AAPL vs MSFT vs KO, V vs MA, or COST vs WMT vs TGT.

SAM · Consumer Staples · Narrow moat

Narrow moat

On the watchlist

COCO · Consumer Staples · Wide moat

Wide moat

On the watchlist

BUDA · Consumer Staples · Narrow moat

Narrow moat

On the watchlist

FIZZ · Consumer Staples · Narrow moat

Narrow moat

On the watchlist

MeasureSAMCOCOBUDAFIZZ
Moat Score (0–100)7884 (highest)7877
Methodology versionmoat-index@3.0.0moat-index@3.0.0moat-index@3.0.0moat-index@3.0.0
Business trend7295 (highest)8064
Pricing power694677 (highest)62
Returns on capital6995100 (highest)100 (highest)
Balance-sheet safety100 (highest)100 (highest)100 (highest)100 (highest)
Capital allocation7884 (highest)3459
127% above value if growth stopped today544% above value if growth stopped today138% above value if growth stopped today60% above value if growth stopped today (largest discount to value if growth stopped today)
Market cap$1.9B$3.3B$94.1M$3.1B
Moat tierNarrow moatWide moatNarrow moatNarrow moat
Filing dateFY2025FY2025FY2025FY2026