The Moat Index

Compare moats, side by side.

Two to four companies, scored on the same five investor questions from their SEC filings — so the comparison is apples to apples. The method is fully public.

Try AAPL vs MSFT vs KO, V vs MA, or COST vs WMT vs TGT.

USLM · Materials · Narrow moat

Narrow moat

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PG · Materials · Wide moat

Wide moat

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NYT · Materials · Wide moat

Wide moat

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KRT · Materials · Narrow moat

Narrow moat

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MeasureUSLMPGNYTKRT
Moat Score (0–100)7983 (highest)8279
Methodology versionmoat-index@3.0.0moat-index@3.0.0moat-index@3.0.0moat-index@3.0.0
Business trend100 (highest)749185
Pricing power2384 (highest)7349
Returns on capital979666100 (highest)
Balance-sheet safety100 (highest)85100 (highest)100 (highest)
Capital allocation747477 (highest)60
284% above value if growth stopped today111% above value if growth stopped today260% above value if growth stopped today79% above value if growth stopped today (largest discount to value if growth stopped today)
Market cap$3.2B$345.3B$11.8B$789M
Moat tierNarrow moatWide moatWide moatNarrow moat
Filing dateFY2025FY2025FY2025FY2025